The Ashley Madison 10 Commandments

Ashley Madison is a marvellous concept. A place with literally millions of men and women all looking for the same thing. It is not a scam, it is not a conspiracy. There might be fake profiles at Ashley Madison. Do not worry there are also more than enough real people who really want to meet you. But, as a man, you have to be careful, very careful. Ashley Madison is a money-making machine. Women do not need to pay. Men are drawn in, encouraged, cajoled and coaxed into paying and paying and paying. In a few words here I want to advise you (men) how not to waste your money and how to get a date. Read and follow the “10 Commandments“. I have spoken.

First Commandment:

I am a confident, attractive man who can handle rejection (lots of it). If you think you are well matched to a woman and you are attracted to her from looking at her Ashley Madison profile, try your luck, send a message, even send another a few days later. Third message is iffy but has been known to work, but it should be at least with a time space of 7+ days. Fourth is forbidden. If she does not answer, just move on.

Just as you need to ooze confidence and charm and masculinity in real life, the same at this web site. Be a master of your space. The space on Ashley Madison is cramped but it’s enough to play a little magic. Be confident of who you are in that space. Be strong, cool, a master; in short be a man. Please, no begging, no arrogance and no stupidity, just be in charge. Be a man not a wimp. No luck with one woman, move onto another.

Second Commandment:

Thou shalt never, ever, never photograph, refer to or even mention your penis in your profile, picture or message. Definitely do not send photos of you doing things (by “things” I mean touching yourself you-know-where). Guarantees instant rejection. Likewise, thou shalt not have or send a picture of your naked or semi naked body. Women are not more interested in you, even if you have the most amazing biceps or pecs. It is not a turn on for women initially. Keep a few nice photos of yourself, wait until she asks to see you, do not send them until she asks. Do get an attractive photo of you with a nice smile, open necked shirt, doing sports, having fun. A public profile picture of yourself does help if you are very good-looking and are willing to expose yourself (expose your face not your ding-a-ling) but it is also good to leave some mystery, make her ask about you.

Third Commandment:

Thou shalt have a nice, snappy, instantly attractive profile name. Very important. It’s the first thing they will see. It is difficult to invent one. Think carefully before you register as mrbiggy or 56356 or £$€daddy, you need something different but friendly. Cannot really help you here too much, it is a hard choice and an important one.

Fourth Commandment:

Remember to prioritise profiles without pictures. That is right, women without photos, public or private. These women seem to respond better to messages, probably because they do not get as many (10 a day) as opposed to women with pictures (50 a day). Also you want a discreet, sane woman, and which married woman wanting a quiet affair posts a public photo of herself?!

Likewise, do not ask immediately for private photo access (another free function) without a decent message and a reply first. Once you get a response then ask for pictures. That is how women work. Also be ready to share your pictures.

Fifth Commandment:

Honour your woman with a real message. Do not send boring messages like “hi there!” or “wanna hook up?”. Read her profile very carefully, every word. Make sure you are matched. Your message should refer to her Ashley Madison profile. The message should be friendly, informative, funny and provocative. Ideally the girl will smile when she reads your message. Make her reply to you. If she’s mysterious she will. This is difficult but must be mastered. Be different without being weird, be provocative without being rude. Tricky I know.

Send only real messages, no winks and no favourites. Winks and favourites are free but totally ineffective. At best harmless but no woman is going to take them seriously. Even a fat, ugly, old woman is going to get lots of messages and tonnes of winks, send a good message and don’t waste your time on winks and favourites.

Sixth Commandment:

Thou shalt read and reread your message. It must be good. Decent, correct, simple and direct language works the best. Please, please: no spelling or grammar mistakes. No lazy sms language (u r OK, i luv u). Badly written messages are candidates for rejection. The message box on the mobile edition of Ashley Madison is too small and does not allow for scrolling so do not use it for messages longer than a line because you will not see the mistakes. When using my phone I first write the message in gmail or something like that, check it a few times and then copy paste into the Ashley Madison message box because that box is too small to check properly the spelling and grammar.

Seventh Commandment:

Thou shalt commit adultery with women that are compatible with you. Obvious, no? So liberally and precisely use the search options (“filters”). Beware, using the website is a fantasy in itself, great fun, but it should not be your goal. You can see pictures and profiles of beautiful, sexy, young women who are offering themselves for sex. Live in the real world! 25- girls do not date 40+ men! Keep your searches realistic. Women like taller men, they date men within a certain age range, you and a woman are not going to travel 120+ km to have an affair. Your searches should reflect this. That tall 25 year old in the next state is not interested in you if you are 42 and 165 cm. Keep you searches within 1 hour travel time. Messages to women you have about zero chance with are a waste of your Ashley Madison credits.

Once you have done your search, skip to the bottom of the search list results immediately. Do not message the first woman on the list. Obviously she is going to get more messages. The woman at the bottom of the list is going to get less messages and you will have a better chance with her. Not sure how Ashley Madison arranges the lists but the women closer to the top of the results lists certainly get more messages.

Eighth Commandment:

Thou shalt not waste the last 5 credits. Having the last few credits gives you status and benefits on the site like seeing message history. Ashley Madison wrote to me like this: “We strongly suggest our members to keep at least 5 credits in their account, so they can remain as full members on the site.” Makes sense.

I am not sure about “priority mail”, it is probably a waste of credits. Priority mail means your message is higher up on the woman’s message list and you get confirmation if she opens it. Probably a waste of money, costs an extra 5 credits. The fact that you know she did not even open your message will just depress you (yes there are lots of women who will not even open your message). It is a function that is set by default so uncheck it.

Never, ever, never, reply to collect messages. Men only get collect messages when they have no credits left, which is rather suspicious. They are fake and a very effective scam to get you to buy more credits. No other function gives Ashley Madison a bad reputation.

Likewise uncheck top up credits automatically. They love this one. You finish one bundle of credits and pop, without blinking, they use your previous payment details to buy more! Uncheck this function immediately. But as I wrote best not to get to zero.

Ninth Commandment:

Thou shalt not bear false witness. Keep your profile totally honest. You cannot claim to be 7 foot tall if you are not. I think honesty is really a plus factor. Yes I know this is a website for cheaters. Tell her the truth, women love it. You have a lousy marriage, are anxious about something, are turned on by something kinky. Just nothing creepy. Baring yourself is a sign of confidence.

Tenth Commandment:

Thou shalt covet thy neighbour’s wife. You and your potential date should be married. There are other sites for singles. Singles are dangerous, unreliable and might become emotionally attached. Also be wary of profiles with no words in the profile, they are probably fake. Ignore all profiles or messages with hints at prostitution! Key words include: sugar, daddy, support etc. (I fell straight into this trap a few times). If she is interested in your wallet, she is a professional. If you want a call girl this is not the place to look.

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Criticism of Ashley Madison is mostly because of an unfriendly UI

My harshest criticism of Ashley Madison is technical.

The user interface, AM’s technology, is poor, even primitive. Just compare their search functions with other giants like Amazon or ebay, AM’s is cumbersome and confusing. I think it might even be deliberately confusing to get men to spend more time on the website and therefore more money. The email notifications are complicated and do not always work. The chat function is awful and really expensive. New messages that the sender did not pay for as priority get lost in the mass of messages that women get. Really, why can’t the incoming messages be sorted properly, by date? Your inbox and sents get cleared after 21 days; that is plain mean. I could go on. For a paid, even expensive service I expect more. I used an Israeli competitor for a while (discreti.co.il) with a small membership but the website was so much more user friendly. (When writing a message you actually see the member’s full profile and messages do not get deleted, ever.) AM really needs to improve here. They have been using the same technology for years, other websites with millions of users upgrade regularly but AM users are stuck with the same lousy interface. I should really write more about this.